




Meet Joe
Helping Leaders Lead Smart & Live Well
I’m not your typical business coach.
With over 25 years of experience growing
businesses and coaching leaders, I guide purpose-driven individuals—like
you—toward clarity, growth, and resilience.
Whether you're a CEO, entrepreneur, or
executive, I help you develop your inner edge, lead powerfully, and thrive in all
areas of life.
Programs

Support
Be supported by your critical friend and cheerleader

To move forward you must know where you're heading. Together we will create a focus to move towards.
Get clear on your vision and goals.

Map a path from where you are to where you want to be.
Build a Map
How I Work Simple. Strategic. Supportive.

Stay focused despite distractions
You'll learn how to maintain clarity and momentum, even when life or work pulls you off track.

Track progress with structured reviews
Regular check-ins and structured reflections help you stay accountable, adjust quickly when needed, and celebrate wins as you move forward with confidence.

The right tools
Gain tools to overcome challenges
Is This You?
- Struggling to stay energised and motivated
- Making decisions, but doubting yourself more than ever
- Losing connection with what really matters—family, health, fulfilment
- Wondering, is this really the life I built for myself?

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Programs Built Around You
There comes a time when success on paper no longer feels like success in life.
You're leading a business, making big decisions, and achieving your goals—but
something’s missing.
The pressure is constant. The clarity is gone. And somewhere along the way, you
Got lost in the role.
Lead Smart Live Well is your path back to the centre.
This isn’t about adding more to your plate. It’s about clearing space to think, breathe,
and lead with purpose again.
What You'll Gain
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Absolute clarity on your values and vision
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Personalised coaching that fits your life, not disrupts it
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Confidence in your decision-making
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More peace, more purpose, and a deeper connection to your mission
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This is the mindset reset most CEOs didn’t know they needed—until they felt the difference.
Your Leadership Reset: 4 Phases
1. Reconnect
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Audit what matters — health, wealth, relationships, and purpose.
Take a step back. Where are you thriving? Where are you just surviving? This audit isn't about judgment—it's about clarity. Treat each area like a dashboard. If one light’s flashing, it’s time to pay attention.
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Values Pendulum Profile | DiSC® Assessment | Emotional Clarity
These tools aren’t fluff—they're frameworks for understanding your wiring.-
Values Pendulum: Where do your motivations swing? Towards power? Connection? Stability? Track it.
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DiSC® Assessment: How do you operate under pressure? In teams? With conflict? Know your type, but don’t be limited by it.
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Emotional Clarity: Not just "how do I feel?" but "what is this feeling telling me?" Learn the difference between a passing mood and a deeper signal.
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2. Realign
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Set goals that match your values and ambition, not anyone else’s timeline.
Don’t chase what looks impressive—chase what feels aligned. You’re not behind. You’re not ahead. You’re on your path. Set goals that reflect who you are becoming, not what others expect. Clarity here protects you from burnout and comparison.
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Personal and business alignment planning (3-month, 1-year, 5-year goals)
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3-Month: Tactical. What immediate wins or changes will move the needle? Habits, systems, momentum.
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1-Year: Strategic. What does a successful year feel like? Define milestones that align with your bigger mission.
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5-Year: Visionary. Who do you want to be? What kind of work do you want to be known for? Don’t fear being bold—this is where long-term alignment is built.
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3. Refocus
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Strip away the noise. Learn to lead with energy, boundaries, and conviction.
You don’t need to do more—you need to do less with clarity. Protect your energy like a currency. Set boundaries like they’re non-negotiable. When you move with conviction, people feel it. Leadership starts with self-respect.
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Coaching on burnout prevention, decision detox, and mindset mastery
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Burnout Prevention: Learn the early signals—fatigue, apathy, irritability—and create systems that restore you before you crash.
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Decision Detox: Too many choices drain you. Build filters, routines, and defaults to simplify your day and reduce mental clutter.
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Mindset Mastery: It’s not about fake positivity—it’s about resilient thinking. Reframe obstacles, challenge self-sabotage, and root your actions in purpose.
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4. Rise
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Step into your next chapter as a more grounded, resilient, and impactful leader.
You’ve grown through the chaos—now lead from a deeper center. Grounded leadership doesn’t waver with noise. Resilient leadership turns setbacks into fuel. Impactful leadership moves others because it’s real. This next chapter isn’t about proving yourself—it’s about embodying who you’ve become.
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Accountability, reflection, and transformation tracking
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Accountability: Not punishment—partnership. Regular check-ins to stay honest with your goals and consistent with your values.
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Reflection: Create space to slow down, assess progress, and reconnect with what matters. Journaling, feedback, deep questions.
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Transformation Tracking: Momentum is invisible without measurement. Map the shifts—in mindset, habits, outcomes—to see how far you’ve come. Growth deserves to be witnessed.
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Program Structure

Program Investment
TOTAL VALUE: £3,000
This full package is valued at £3000, but your total investment is £1,500—all in. You can pay in full or choose a flexible plan: 2 payments of £800 or 3 payments of £550.
What you'll get:
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Full-day workshop - Reset, Refocus, Lead (£400)
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6 coaching sessions - Deepen Learning, Stay accountable (1,800)
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Ongoing support & tools - Resources + access to stay on track (£800)
And to make your decision completely risk-free, it comes with a money-back guarantee: if you show up, do the work, and don’t experience a genuine shift, you’ll receive a full refund—no questions asked.

Words from previous clients
James L. – Entrepreneur, Tech Start-up Founder
“It wasn’t just a programme—it reshaped how I lead and live.”
As a founder in the early scale-up phase, I was operating at full tilt, constantly reacting. The Lead Smart Live Well programme gave me the clarity I didn’t realise I was missing. It aligned my decision-making with what truly matters to me, not just what the business demanded.
Sophie M. – Managing Director, Leadership Coach
“It wasn’t just a programme—it reshaped how I lead and live.”
“It challenged me to lead with authenticity—not just strategy.” I’ve attended many executive coaching sessions over the years, but none struck achord like Lead Smart Live Well. This wasn’t about surface-level tools. It gotunderneath, helping me build self-awareness and show up more consistently as theleader I want to be.
Charlotte H. – CEO, Strategic Operations Consultancy
"The programme deepened my confidence and helped me recalibrate how I makedecisions under pressure."
Our team culture has shifted—people are more engagedand collaborative, and I’ve noticed a real boost in retention. If you're abusinesswoman navigating growth and complexity, this kind of leadershipdevelopment is essential.
Amira B. – Founder, Sustainability Start-up
“It wasn’t just a programme—it reshaped how I lead and live.”
“This gave me the confidence to build a values-led culture from day one.”In the early chaos of a start-up, clarity can feel like a luxury.
#Lead Smart Live Wellhelped me slow down and reconnect with why I started this venture in the first place.I’ve since refined our mission, improved how I communicate with stakeholders, anddeveloped leadership practices that support sustainable growth, not just a fast pace.
As a woman building something new, this gave me the self-awareness and strategyto lead without burning out.
Ben T. – Business Owner, Construction Sector (£5M turnover)
“What I got wasn’t just leadership development—it was personal transformation.”
I came into this looking to improve how I lead my business. What I found was adeeper understanding of how my values, behaviours, and mindset all shape theoutcomes I get, both commercially and culturally.
Since completing Lead Smart Live Well, communication with my team has improved, I’m handling stress better, and I’ve made changes to how we operate that havealready boosted morale and client satisfaction. This hits the mark for businessowners juggling people, pressure, and performance.
David R. - Product Strategist, AI Wellness Platform
"I’ve developed a more resilient mindset and established stronger boundaries, bothwith my team and myself."
As a result, I’m making sharper, faster decisions andbuilding a team culture that feels energised and committed. This is leadershipcoaching for entrepreneurs who want more than just tactics—they wanttransformation.